Technical foundation
Crawlable, fast, understood
Site health, indexation, page speed and internal linking, plus the crawler rules that decide whether AI systems are allowed to read you at all. Nothing above this line works until this line works.
SEO / AEO / GEO
You need to be found by people and cited by machines.
Services/SEO / AEO / GEO
We make you the answer, not just a result.
SEO is ranking in the list. AEO is being the answer above it. GEO is being named inside the answer an AI writes. Buyers use all of them, in their own words. We work all three, because most of what earns a citation is SEO done properly.
Our toolbox
Search and AI visibility
capabilities
Google and the AI tools have to be able to read your site, find something worth repeating on it, and see you mentioned in enough other places to trust you. All three matter, and they overlap more than the acronyms suggest. Here is what we do.
What you get
Three packages,
one fixed monthly price
No hourly estimates and no scope arguments. You pick the level, we run it, you see the same report every month.
One market · One language
Baseline
You get legible. Technical health, schema and the entity work that lets both engines understand what you sell and who you are. The floor everything else stands on.
Up to three markets
Programme
You get cited. Baseline plus a monthly publishing cadence of answer pages, comparison pages and the off-site work that earns mentions you do not control.
Every market you sell in
Coverage
You get cited everywhere you sell. The full programme in every market language, with monthly prompt monitoring per language and a share of answer report your board can read.
Inside the Pipeline
Working the first pipeline stream
Buyers and their AI tools look before they ask. This decides what they find.
Primary
Get found & trusted
Primary home
This is where it lives. When a buyer searches the problem, or asks an assistant who solves it, your name is in the answer. Before anyone has spoken to you.
ExploreTarget & surround
Cheaper reach
Paid works harder against a brand the market already recognises. The pages search builds are the pages campaigns send people to.
ExploreEngage & book
Warmer calls
An SDR calling a name the buyer has already read in an answer gets a different first thirty seconds. Recognition is the difference between a call and a cold call.
ExploreConvert & compound
Fewer surprises
Buyers check you mid-deal, and so do their assistants. Comparison pages and accurate entity data decide what they find when they do.
ExploreOur process
How we work together on SEO, AEO and GEO
Every engagement runs the same five steps. We baseline what your market can see today, fix the technical floor, build the pages buyers ask for, earn the mentions you do not control, and report all of it in pipeline terms.
We audit search and the main assistants, in every language you sell in, against a fixed set of buyer prompts. You get the picture before anyone proposes work.
Technical health, schema and entity consistency across the places that describe your company. Unglamorous, and the reason everything after it works.
Answer pages, comparison pages and use case pages, written in the market language by people who understand the category. Same writers who work your content programme.
Reviews, analyst listings, industry press and communities. Most of what an assistant repeats about you was written somewhere other than your website.
Rankings and citations are inputs. Every month you see them next to the sessions, leads and meetings they produced, in the same OTTO view as the rest of your pipeline.
Client cases
See what being the answer can do for you
Explore our work and find out why some of the biggest names in tech trust us as their partner.
Explore our work
Video & collaboration · Global
How Pexip turned 246 phone conversations into a global research report
246 senior IT leaders interviewed by phone
Read this case 
IT consultancy · 16 markets
How Crayon took one brand message into sixteen markets at once
27M impressions across 16 countries
Read this case 
B2B & Education · 2025
How Logitech doubled booked meetings without building an outbound team
23 meetings booked against a target of 11
Read this case A pipeline service
Search optimisation is one of many
tools to build your pipeline
Being the answer is where the pipeline starts.
Everything after it costs less. One team runs it all.
Get started
Want to know what
AI tells your buyers
about you?
We will run your market in its own language and show you what comes back. Whether you buy anything is a separate question.
No commitment · 30 minutes · You keep the thinking